You make a product that its use becomes habitual.
“…to build habit forming products its “the hook”. A hook is an experience designed to connect the users problem to the company’s solution with enough frequency to from a habit, hooks have four parts; a trigger and an action a reward and an investment. Every Hook start with a trigger a trigger tells us what to do next these triggers can be things in our environment like buttons that say click here, buy now or play this these are called external triggers there are things that tell us what to do next by giving us some piece of information contained in the trigger itself we see these things every day you’re likely familiar with these….
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